Blink Fish Italy
Niwa App
In collaboration with Blink Fish Italy, Banca Investis contacted us to develop a 15-second promotional video for their new artificial intelligence app, Niwa, designed to make people's financial lives easier, especially for those with investments in Italy.
The creative concept centered on showcasing the app's friendly and intuitive design. It used a mix of adult characters and nature elements to bring quiet and tranquility after the chaotic start-up scene.
The result is a visually engaging video that effectively communicates the app's benefits while maintaining an approachable and calming aesthetic.
Credits
Executive Creative Director
Martin Schurmann
Executive Producer
Florencia Cruz
Animation Director
Ernesto Reyna
Art Director
Paula Vidal
Production Coordinator
Giselle Perez Paladino
Mayra Olaya
Motion Animation
Facundo Corsini
Cel Animation
Leila Rosano