Versus NYC
Mercedes Benz Recruitment Campaign
We joined forces with Versus NY to develop the new Mercedes Benz Recruitment campaign.
Parting from the illustrations, we crafted a fusion between the live-action interviews and animation, re-creating special moments in Veronica’s, Tyler’s, and David’s lives.
Style Frames David
Style Frames Tyler
Style Frames Veronica
Credits
EXECUTIVE CREATIVE DIRECTORS
Martin Schurmann & Claus Cibils
MAIN PRODUCER
Florencia Cruz
ANIMATION DIRECTOR & COMPO
Patricio Passarelli
Patricio Passarelli
ANIMATORS
Ariel Pistillo
Josh Earle
AT VERSUS NYC
Chief Creative Officer: Justin Barnes
Executive Producer: Rob Meyers
Creative Director: Miguel Hernandez
Illustrator: Miguel Hernandez
Chief Creative Officer: Justin Barnes
Executive Producer: Rob Meyers
Creative Director: Miguel Hernandez
Illustrator: Miguel Hernandez