Versus NYC
JBL Audio: Sonic Stories
Partnering up with Versus NY, we worked on this Social Media campaign for JBL Audio “Sonic Stories.”
Epic gamer Nadeshot, legendary basketball players Candace Parker and Giannis Antetokounmpo, and prominent Head Coach Pat Summitt narrate their stories, expressing how the sound transports them to moments that marked their lives.
Present and past are evoked through the combination of live-action and animation techniques.
Special thanks to Versus NYC.
Credits
Executive Creative Directors
Martin Schurmann & Claus Cibils
Account Managers
Sofia Teodoro & Daniela Litwinczuk
Main Producer
Florencia Cruz
Animation Director
Sergio Slepczuk
Art Director
Paula Vidal
Leila Rosano
Samuel Davila
Mayra Olaya
Lead Animators
Agostina Salvemini
Facundo Garcia
Cel Animators
Axel Oil
Constanza Penna
Daniel Avalo
FlorenciaPonticelli
Javier Marino
Julian Lassa Ortiz
Leandro Vargas
Melisa Pighin
Comp 2D
Patricio Passarelli
Ariel Pistillo
Chief Creative Officer: Justin Barnes
Executive Producer: Rob Meyers
New Business Director: John Levy
Producer: Rose Canuto
Creative Director: Miguel Hernandez
