Brave Spark

Hitachi: Video Explainers

We collaborated with Brave Spark to develop a series of three videos for Hitachi. The project required a seamless blend of 2D and 3D environments, creating a visually engaging and modern aesthetic.

The client envisioned an informational yet personable style, balancing simplicity with a futuristic and tech-driven color palette. They requested backgrounds with gradients, noise, and subtle textures to achieve a refined and detailed look, always staying true to Hitachi’s world. With a strong eco-friendly perspective, the videos showcase Hitachi’s commitment to using technology for the benefit of the environment.