Promo Basket 2017

We won the creative pitch to develop the campaign Promo for DIRECTVs Latin America Basket 2017-2018 season, and we set out to capture all the emotion and drama in every play.

Based on the slogan "Youve never seen Basket this way" we approached the shots in a realistic way with close-ups, great depth of field and dynamic changes in speed to capture the essence of every move.


At Vscolo
Executive Creative Director: Martin Schurmann
Animation Director: Ernesto Reyna
Art Director: Florencia Tasso
Technical Director: Lionel Wainsztok
Design: Florencia Tasso, Rafael Fornaris, , Fernando La Mattina, Lionel Wainsztok
Animation: Ernesto Reyna, Ulises Depaoli, Julian Glumi, Fernando La Mattina
Shadding, Lighting & Rendering: Lionel Wainsztok, Rafael Fornaris
Compositing & Postproduction: Ernesto Reyna, Lionel Wainsztok, Rafael Fornaris

Music and Sound FXs design: Pararrayos
Music Director: Alain Gmez
Music Producer: Cardopusher
Producer Coordinator: Valentina Landez

At Directv
Executive Producer: Emilio Rincones
Creative Director: Claus Cibils:
Producer: Ana Cristina Tristan

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